Social media personalities Bryce Hall and Austin McBroom have continued to bicker on Twitter after the two had a brief scuffle at a press conference on Tuesday.
McBroom, 28, a YouTube content creator and basketball player, is due to have a boxing match with Hall, 21, who is known for TikTok videos and YouTube vlogs, on June 12.
However, on Tuesday this week during an event held to promote the upcoming fight, the two ended up brawling early after Hall rushed out of his seat towards McBroom and pushed him.
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The two then grabbed hold of one another but both were soon separated as several conference attendees stepped in.
McBroom later took to Twitter to tease Hall following the brawl, writing: "Come to find out Bryce Hall is as strong as my 10-month-old baby boy."
Hall replied: "Glad your security was there to push me off of you. After I'm done with you I got a better fight next, so I'm not worried."
At the same time, Hall was also engaged in a virtual spat with YouTube star KSI, who won a high-profile boxing match against internet personality Logan Paul in 2019.
In what appeared to be a separate case of internet drama, Hall claimed in a tweet Tuesday that KSI "just said he would f*** me up in the ring" and suggested the two could organise a match after his fight with McBroom.
KSI responded by calling Hall "easy work," later adding: "Win your fight first, then we can talk." Hall replied: "Perfect."
The phenomenon of internet personalities-turned-boxers has emerged in recent years with the 2019 KSI-Paul bout being one of the most high-profile examples.
The fight became the largest YouTube streaming event ever at the time, according to Men's Health magazine, and drew in $3.5 million in live gate revenue.
This was despite neither of the men having a professional history in boxing. KSI rose to fame by posting video game commentaries of FIFA matches that he posted to his YouTube channel, while Paul initially gained a following by creating short comedy sketch videos for the now-defunct video sharing platform Vine.
The fight between Hall and McBroom is taking place as part of the Social Gloves: Battle of the Platforms event, which pits TikTok stars against YouTube ones. Both Hall and McBroom have nearly 20 million subscribers on their respective platforms.
The fight is due to take place at the Miami Gardens' Hard Rock Stadium on Saturday, June 12.
Austin McBroom (L) and Bryce Hall (C) scuffle during a publicity event ahead of their boxing match in June in this photo taken in Los Angeles, May 18 2021. The two social media personalities later...Austin McBroom (L) and Bryce Hall (C) scuffle during a publicity event ahead of their boxing match in June in this photo taken in Los Angeles, May 18 2021. The two social media personalities later exchanged heated words on Twitter.Matt Winkelmeyer/Getty Images for LiveXLive
